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Mixergy welcomes new CCO from sonnen as it continues expansion

Mixergy new CCO Martin Allman. Image:

Mixergy new CCO Martin Allman. Image:

Demand side response company Mixergy has expanded its leadership team with two new appointments.

This includes Martin Allman, who is joining from energy storage systems company sonnen, where he was UK and Ireland company director.

He has been appointed as chief commercial officer of Mixergy, which utilises a network of smart hot water tanks to enable energy storage to boost grid flexibility.

Additionally, David Pinder is joining the company as chairman from heating and hot water solutions company Baxi Heating UK where he was chief executive.

“We’re delighted to welcome David and Martin to the team,” said Pete Armstrong, chief executive officer and co-founder, Mixergy. “Their considerable experience in the domestic heating and energy storage markets will strengthen our position as we look to grow in the UK and internationally.”

Mixergy water tank. Image: Mixergy.
Mixergy water tank. Image: Mixergy.

Mixergy’s smart hot water takes use thermal stratification to prevent hot water mixing with cold, only heating required water instead of the whole tank. This is combined with AI techniques that learn to heat water only when needed.

Its solution was the first domestic hot water product to deliver commercial services to National Grid. Additionally, it is working with Centrica to deploy thousands of smart hot water tanks as part of a 2.5GW virtual power plant.

“Countries with net-zero commitments need to deploy a lot more energy storage to help balance the grid and ultimately enable the growth of renewables,” said Martin Allman, chief commercial officer, Mixergy.

“Using AI, Mixergy tanks become highly cost-effective energy storage systems which are far more accessible to households than other technologies. They heat water when there is spare grid capacity and electricity prices are low, which brings benefits to householders and grid operators alike.”

The appointments follow Mixergy raising £3.6 million to continue its rollout of hot water tanks for firm frequency response in January.


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